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Custom Marketing Plan
Package Overview
All clients begin with a Custom Marketing Plan. In this service package, we’ll review your website, search presence, competitors, and current marketing systems to understand what’s actually preventing clients from finding and booking you. You’ll get a detailed written report that identifies the marketing gaps, overviews a systemized marketing plan that is customized to your business, and provides a prioritized action plan so you know where to focus your efforts. These findings are yours to keep and implement however you choose – DIY with our roadmap, hand to another provider, or work with us to implement. Either way, you’ll finally have a clear understanding of what needs to happen with your marketing and why.
What happens once I book:
- Book the session
- Complete a detailed questionnaire
- We connect for a 60-90 minute casual discovery session
- Report Delivery
Investment: $495 (apply to any service package purchase)
Deliverable: Written audit report with findings and recommendations
Value: Keep the insights and implement yourself, or use our services to implement
What We Look At:
→ Where you show up when people search for your services
→ How your website performs – speed, mobile experience, and conversion potential
→ Whether your messaging actually resonates with your ideal clients
→ What happens after someone visits – are they booking or bouncing?
→ Where your marketing dollars go – and if they’re actually working
→ How you stack up against competitors in visibility and positioning
→ What systems you have (or don’t) for capturing and nurturing leads
What You Get:
→ Detailed written audit report with findings, screenshots, and data
→ Competitive analysis showing where you rank vs. local competitors
→ Prioritized action plan – what needs to happen first, second, third
→ DIY implementation roadmap with tools, resources, and timelines
→ Our service recommendations if you’d rather hand it off
→ Quick wins you can implement immediately for fast improvement
Investment
$495
Applied to any package you choose after discovery